2019-10-24

Quadient CMO Tamir Sigal on the Rebranding of Neopost Under Quadient

On September 23, Neopost, one of the biggest names in the mailing and document solutions industry, announced plans to rebrand their corporate identity under Quadient. Our Editor Allison Lloyd got a chance to chat with Tamir Sigal, Quadient Chief Marketing Officer, about what this change really means.
  • Think about the last time you submitted an insurance claim, applied for a loan or updated a healthcare plan. How much were you kept in the loop?
  • Most conversations about moving customer communications to SaaS start with the platform. The more useful conversation starts with the communications. A migration is one of the few moments when an orga
  • If you’re staring at a Gantt chart that’s slipped three quarters, a budget that’s doubled, or a migration that looked simple in the demo and turned into a two-year saga, take a breath. You are far from alone
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  • Enterprise communications have long been framed as a debate between physical and digital delivery. Organizations pursuing cost savings often viewed digital transformation as a pathway to reducing or e