US companies spend millions of dollars each year developing the best strategies and tactics to reach their target audience and increase sales. In fact, a survey on chief marketing officers (CMOs) found... View More
The DOCUMENT Strategy Forum (DSF) is pleased to announce the addition of IBM as the official Enterprise Content Management Sponsor of DSF ’17, to be held on May 1-3, 2017 at the Downtown Marriott... View More
Business communications and commerce have been dependent, and still are, on the United States Postal Service (USPS), despite the rise of email, e-billing, and portals. In the face of declining mail volumes... View More
I am not sure if it was General Patton, Lee Iacocca, or Thomas Paine, but someone said, “Lead, follow, or get out of the way.” In any case, it’s time for customer experience (CX) thinking.... View More
SDL (LSE:SDL) announced two solutions for managing the complete global content lifecycle from creation through translation and delivery. The two revolutionary offerings, SDL Global Digital Experience Solution... View More
Xerox expanded its portfolio of Communication and Marketing Solutions, and enhanced its Document Transaction Processing Services. Both services help large enterprises better manage front- and back-end... View More
Eclipse Corporation and BCC Software announce a business partnership, providing additional value to customers of both products. Eclipse Corporation is a leading provider of enterprise document design,... View More
Determining whether to shut down your internal print and mail operation and outsource to a print service provider can be a tough conversation—as opposed to keeping it in-house and potentially making... View More
Last time, I introduced the idea of employing a software as a service (SaaS) customer communications management (CCM) approach to meet the critical customer experience challenges that lie ahead in... View More
The DOCUMENT Strategy Forum (DSF) is pleased to announce it will kick off its 2017 Conference with a Breakfast Keynote, featuring Forrester Vice President and Principal Analyst Craig Le Clair, titled,... View More
Maturity models are not new, and chances are you or your organization has utilized a maturity model in the past. A maturity model enables an organization to assess its methods and processes according... View More
Once upon a time, healthcare payer communications with its members was transaction-oriented and compliance-driven. Today, as the healthcare payer landscape embraces personalized communications technologies... View More
Several DOCUMENT Strategy articles have chronicled the rise of customer experience (CX) within enterprises over the past year or two, but CX has really moved from theory to practice recently. Many enterprises... View More
The DOCUMENT Strategy Forum (DSF) is excited to announce that its 2017 Conference will be held on May 1-3 at the Downtown Marriott on the Magnificent Mile in the heart of Chicago. DSF ’17 is the... View More
OpenText (NASDAQ: OTEX, TSX: OTC), a global leader in Enterprise Information Management (EIM), announced the latest version of OpenText Exstream. The new release offers the fastest, most reliable communications... View More
Since 2009, I’ve conducted an annual survey to understand the impact of digital experience and digital adoption on print. The surveys have evolved over the years, but they always ask a number of... View More
Ever since the Internet and email became available to consumers, enterprises are expected to provide digital access to business communications, dictated by customer demand. Yet, businesses are also incentivized... View More
Around five years ago, I began to notice a significant gap between how we approach and talk about managing information and the subsequent container of that information—specifically, the communication... View More
Every few years, it is important to reevaluate all high-value cost contributors and see if there are opportunities for savings and/or performance improvement. Sometimes, this is dictated by corporate policy... View More
GMC Software (GMC), a leader in Customer Communications Management, is looking forward to showcasing its GMC Inspire Mobile Advantage at Graph Expo, September 25-28, 2016 in Orlando at the Orange County... View More
