Nov. 5 2020 11:10 AM

The company will speak at the conference, which is held annually for professionals who create and manage content, communications and strategies to support better customer experiences


Messagepoint is a sponsor of the DOCUMENT Strategy Forum (DSF) ’20, a virtual event being held November 9-10. The company will speak at the conference, which is held annually for professionals who create and manage content, communications and strategies to support better customer experiences. Messagepoint will highlight two AI-powered customer communication management (CCM) solutions: its award-winning cloud-based platform, Messagepoint, and its software that accelerates and simplifies content migration and optimization, Rationalizer. Both solutions utilize artificial intelligence (AI) to address challenges organizations face in authoring, managing and optimizing both simple correspondence and complex documents.

Leveraging the power of the Messagepoint Advanced Rationalization and Content Intelligence Engine, (MARCIE), Messagepoint is a SaaS solution that enables maximum efficiency and impact for managing, authoring and optimizing content. Messagepoint empowers content authors with hands-on control over creating and editing content, making it easy to quickly create timely, relevant, compliant and highly personalized customer-facing communications to be delivered across print and digital channels.

Rationalizer is the first software solution on the market that uses the power of AI to make it easy to get content out of legacy formats and systems, optimize it and migrate it into modern environments. Rationalizer helps organizations grappling with enterprise-wide communications modernization and transformation initiatives by providing the ability to consolidate and optimize the content efficiently, taking content libraries from legacy platforms 99% faster and with far less cost than other approaches.

Patrick Kehoe, executive vice president, product management at Messagepoint, will be participating in the following sessions at DSF ’20:
• “Next-Gen CCM: How AI Can Significantly Boost the Quality of Your Content and Communications,” Monday, November 9, 2:35 to 3:05 p.m. EST with an encore presentation Tuesday, November 10, 3:10 to 3:40 p.m. EST. In this session, Kehoe will discuss how organizations can improve the customer experience by optimizing content and improving the quality of customer interactions across communications channels with an AI-powered content hub.
• “TECH PANEL: Top CCM Disruptors to Watch Out For,” Tuesday, November 10, 2:35 to 3:05 p.m. EST. Kehoe will participate as a panelist in this panel discussion covering emerging use cases for customer communications management and key technology functionalities for omni-channel messaging.

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