Stephan Thun

Stephan Thun is CEO of MaritzCX Europe and has published dozens of articles related to the future of international business in research, marketing, and customer experience management.

Prior to his new role, Stephan was responsible for the Maritz international business encompassing Europe and Asia Pacific. Early in his career, Stephan was an editorial journalist and consultant for a global consulting firm before he founded BASIS-KONTAKT, a successful German research company that was later acquired by Maritz in 2000. Stephan holds a master’s degree in business administration.
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Summer Digital Issue 2017
Big Data Is Turning the Spotlight on This Key Executive
BY Stephan Thun
July 11 2017
Experts anticipate the amount of data collected globally to break the 40-zettabyte mark by the year 2020 at the latest. That is about five times the number of grains of sand on the planet—an impressive...
  • main
    How IDP is Reshaping CCM: Transactional and Accessible Communications
    By Ernie Crawford
    For decades, customer communications management (CCM) has focused on outbound engagement, such as statements, explanations of benefits (EOBs) and annual notifications of changes (ANOCs), delivered in
  • touchpoint
    Why Every Document Is Now a Touchpoint
    By Gary Gregg
    When I think about how far customer communications have evolved, it’s clear that we’ve entered a new era, one where the regulated document is moving from being an artifact of a transaction
  • Getting Billing ‘Just Right’
    By Mitch Anderson
    How much do I owe?  How do I pay? Where’s my bill? Are any of your customers asking these questions? If so, it might be time to rethink your utility bills. 
  • health cx
    Navigating Uncertainty
    By John Zimmerer
    Economic pressures, regulatory shifts and evolving consumer expectations are converging to create a complex environment for health insurers. Amid this turbulence, many payers are hesitant to invest in