Stephan Thun

Stephan Thun is CEO of MaritzCX Europe and has published dozens of articles related to the future of international business in research, marketing, and customer experience management.

Prior to his new role, Stephan was responsible for the Maritz international business encompassing Europe and Asia Pacific. Early in his career, Stephan was an editorial journalist and consultant for a global consulting firm before he founded BASIS-KONTAKT, a successful German research company that was later acquired by Maritz in 2000. Stephan holds a master’s degree in business administration.
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Summer Digital Issue 2017
Big Data Is Turning the Spotlight on This Key Executive
BY Stephan Thun
July 11 2017
Experts anticipate the amount of data collected globally to break the 40-zettabyte mark by the year 2020 at the latest. That is about five times the number of grains of sand on the planet—an impressive...
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    The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
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    AI Is Shaping the Future of Translation in Communications
    By Patrick Kehoe
    Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
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    Striking a Balance
    By Liz Stephen and Mia Papanicolaou
    A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth