Pat Nolan

Pat Nolan is a Research Analyst for the Customer Communications Advisory Service at Keypoint Intelligence – InfoTrends, with a focus on marketing communications and multi-channel campaign technology. Within this role, he supports the annual research process, consulting initiatives, and reports on market developments. Prior to joining the company, Pat worked as a Marketing and Communications Specialist—first in the information technology (IT) space and, more recently, for a boutique coffee company. His focus at both companies was growing and cultivating client relationships.
Integrating Marketing and Transactional Communicat
Nov. 30 2017
In two recent studies on the annual state of the transactional and marketing communications markets, respectively, we surveyed a total of 8,000 consumers and 1,200 enterprise professionals across North...
  • For decades, customer communications management (CCM) has focused on outbound engagement, such as statements, explanations of benefits (EOBs) and annual notifications of changes (ANOCs), delivered in
  • When I think about how far customer communications have evolved, it’s clear that we’ve entered a new era, one where the regulated document is moving from being an artifact of a transaction
  • How much do I owe?  How do I pay? Where’s my bill? Are any of your customers asking these questions? If so, it might be time to rethink your utility bills. 
  • Economic pressures, regulatory shifts and evolving consumer expectations are converging to create a complex environment for health insurers. Amid this turbulence, many payers are hesitant to invest in