Erik Raper

Erik Raper heads Paragon’s Marketing and Advisory Services teams across focused industries. In this role, he leads his team to bring deep industry experience, rigorous analytical capabilities and a pragmatic mindset to clients’ most complex business problems. His team of marketing and strategy professionals work with Paragon’s industry leaders in the development of key go-to-market solutions, which align to Paragon's strengths and are essential to achieving clients’ business imperatives.
personalization
October 2016
Gain the Advantage: The Power of Personalization
BY Erik Raper
Oct. 19 2016
Once upon a time, healthcare payer communications with its members was transaction-oriented and compliance-driven. Today, as the healthcare payer landscape embraces personalized communications technologies...
satisfaction
April 2016
The Digital Customer: Client Engagement in the Data Age
BY Erik Raper
April 26 2016
According to the American Management Association, a great appeal of customer-centricity is that it takes very little business acumen to grasp its core concept: Focus intensely on customers, aligning your...
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    So, You Want My Business? Listen to My Story.
    By Bob Larrivee
    I have had the pleasure of working in the information management and process automation fields for near 40 years. During this time, I held many different positions, two of which really opened my eyes
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    A Deep Dive into Intelligent Document Processing
    By Dr. Ryan Ries
    Generative AI (Gen AI) has captured the imagination of industries worldwide, but the true potential lies in its practical applications
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    An In-Depth Look:
    By Gilad David Maayan
    Digital Asset Management (DAM) is a system designed for organizing, storing and retrieving media files and managing digital rights and permissions. DAM systems have become a core component of creative
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    Enterprise Content Management Software: Build or Buy?
    By Brian DeWyer
    Is Generative AI tipping the scales in favor of building Enterprise Content Management (ECM) software, or will it ever get to that point?
  • The Big Data Revolution
    By Martin Verges
    Information technology has undergone a major transformation in recent years, sparked by the rise of “big data.”