Ross Kittlety

ROSS KITTLETY is Head of CCM at Paragon Customer Communications. For more, information, visit www.paragon-cc.co.uk.
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FEATURES
Building Better Relationships with Digital Consumers
BY Ross Kittlety
Dec. 16 2020
Organizations have a unique opportunity to position themselves at the forefront of the longer-term transition in customer behavior
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FEATURES
The Future of Hyper-Personalized Communications
BY Ross Kittlety
May 6 2020
Will it be abandoned, or will addressing a few issues spur growth?
  • CCM: In-House or Outsource?
    By Bryan Matlock
    In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
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    Are Your CCM Systems Costing You More Than You Know?
    By Avi Greenfield
    In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
  • data
    Data Privacy & Sovereignty
    By Eric Riz
    The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • AI
    AI Is Shaping the Future of Translation in Communications
    By Patrick Kehoe
    Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
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    Striking a Balance
    By Liz Stephen and Mia Papanicolaou
    A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth