Marty Pavlik (mpavlik@doculabs.com) is Practice Lead for Doculabs (www.doculabs.com). He helps clients put in place complex digital business transformation initiatives involving leading technologies.
It’s impossible to read a business or IT-related publication these days and not read about “digital transformation.” It’s EVERYWHERE, but what does it really mean?
Digital transformation is impossible unless you understand your business processes. Poorly designed or outdated business processes cost organizations money — in lost customers, missed opportunities
Generative AI (GenAI) is set to revolutionize the Customer Communications Management (CCM) industry, driving profound changes in how businesses interact with their customers
Today, executives are excited about the promise of artificial intelligence (AI) to help their businesses grow and innovate, potentially transforming every part of work, delighting customers with new e
Personalization is the core of what we do in CCM, and we do this on a scale that still requires specialized software that cannot be replaced by marketing or office editing tools. The number of persona
