2019-08-01

Part 2: Conversation with OpenText - What Is a Digital Experience Platform?

DOCUMENT Strategy Editor Allison Lloyd continues her conversation with Guy Hellier, VP of Product Management, Customer Experience Management (CEM) at OpenText, from DSF '19 in Anaheim, CA to unpack what a digital experience (DX) platform really means. In this video, Guy discusses why the DX platform is not just one thing, the role it plays in building a roadmap for a complete digital foundation, and how integration services fit into the bigger picture of a DX platform. For more information about OpenText, visit www.opentext.com/exstream16.
  • Every message, whether a whispered story, a corporate statement or a customer email, is both risk and opportunity
  • Robotic Process Automation (RPA) has long been recognized as a tool that clicks buttons faster than humans, excelling at repetitive tasks like moving files or exporting reports
  • For decades, customer communications management (CCM) has focused on outbound engagement, such as statements, explanations of benefits (EOBs) and annual notifications of changes (ANOCs), delivered in
  • When I think about how far customer communications have evolved, it’s clear that we’ve entered a new era, one where the regulated document is moving from being an artifact of a transaction
  • How much do I owe?  How do I pay? Where’s my bill? Are any of your customers asking these questions? If so, it might be time to rethink your utility bills.