2019-08-02

Part 1: Conversation with OpenText: Overcoming Channel Fragmentation for Seamless Experiences

At DSF '19 in Anaheim, CA, DOCUMENT Strategy Editor Allison Lloyd talks with Guy Hellier, VP of Product Management, Customer Experience Management (CEM) at OpenText, on how to centralize fragmented channels and strategies to deliver holistic customer experiences. In this video, Guy shares 3 steps organizations can take to connect all the various channels of engagement in an enterprise, bringing people and data together along the way. For more information about OpenText, visit www.opentext.com/exstream16.
  • The potential of generative AI to positively impact how we work and live is massive
  • You may wonder why an old content management guy is writing about generative AI and LLMs
  • Generative AI (GenAI) is set to revolutionize the Customer Communications Management (CCM) industry, driving profound changes in how businesses interact with their customers
  • Editor’s Note: This is part 2 of a 3-part series on AI in CCM. You can find part 1 in our Spring issue. Look for part 3 in the next issue
  • Today, executives are excited about the promise of artificial intelligence (AI) to help their businesses grow and innovate, potentially transforming every part of work, delighting customers with new e