Spring Digital Issue 2018

Our special DSF '18 Preview Issue takes a look at the rise of centralized communication platforms, blockchain for information management, the real deal on data privacy, and the latest technology news in the content-centric workflow market.

We hope you enjoy the issue!

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The GDPR: What It Means for Information Management
BY Joao Penha-Lopes
May 17 2018
The General Data Protection Regulation (GDPR) makes its debut in May, and it will be big. For large companies, fines could reach up to four percent of annual global turnover for non-compliance. Many efforts... View More
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Why We Need Metadata
BY Charmaine Brooks, CRM|Jim Just
May 14 2018
In content management, metadata is used to uniquely identify content objects, improve search, and manage the life cycle of content. In some cases, it can even reference information that is not necessarily... View More
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4 Steps to Customer Communication Success
BY Scott Draeger
May 8 2018
With 2018 in full swing, you’re probably already focusing on new ways to improve your business communications and planning your trip to Boston for the DOCUMENT Strategy Forum (DSF ’18). While... View More
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The Privacy Battleground: Why Companies Have a Lot to Lose
BY Sam Pfeifle
May 7 2018
When people think about the term “privacy,” they often focus on data breaches. After all, that’s what makes the headlines, but there is so much more to getting privacy right—and... View More
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Is Blockchain the Real Deal for Information Management?
BY Alan Pelz-Sharpe
May 4 2018
From huge technology vendors, like Cisco, to small startups to end user organizations in sectors like insurance, shipping, and government, most conversations about the topic of blockchain typically fall... View More
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The 4 Types of CCM Technology You Need to Know About
BY Kaspar Roos
May 3 2018
In 2018, we will continue to see the convergence of customer communications management (CCM) within the digital customer experience (DCX) market. While customer communications technology is increasingly... View More
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Why Content Will Always Matter
BY Allison Lloyd
April 30 2018
Let’s face it: We’ve always struggled to find consensus on how we define even the simplest of terms. It’s a symptom of the siloed structure that most organizations operate under. For... View More
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    AI Is Shaping the Future of Translation in Communications
    By Patrick Kehoe
    Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
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    Striking a Balance
    By Liz Stephen and Mia Papanicolaou
    A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth
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    Intelligent Orchestration
    By Gary Gregg
    Seamless and personalized customer interactions are no longer just a competitive advantage — they’re an expectation. Whether a customer is applying for a credit card, opening a bank account, or on
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    Going To the Cloud for ECM? Know Before You Go
    By Brian DeWyer
    Change is the only constant when it comes to IT applications. Specifically for Enterprise Content Management (ECM) and Robotic Process Automation (RPA), proper knowledge is a necessity before inevitab
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    A Fundamental Shift 
    By Jennifer Raml
    Remember the last time you filled out a mortgage application? If you're like most people, you probably spent hours wrestling with confusing forms, deciphering legal jargon and hunting down supporting