Faced with maturing markets and increased competition, many companies are seeking to differentiate themselves by enhancing their customer experience, but those efforts might be misguided. That’s... View More
The Mopria Alliance, a global non-profit membership organization chartered to drive industry-wide standards for mobile printing, today announced the next step forward in its mission to simplify printing... View More
I had the honor of participating in a panel discussion about big data at the DOCUMENT Strategy Forum (DSF '16). The panel was moderated by Lane Severson from ... View More
Over the last several years, the fervor around the “customer experience” has only exponentially increased. Why? It’s becoming clear that it’s tied to an attention-grabbing outcome—yes,... View More
A2iA (@A2iA), an award-winning developer of software for the worldwide data capture, document processing, and payment systems markets, announced today the availability of mobile bill pay. By simply taking... View More
Digital transformation has been a buzzword for quite some time, and it’s easy to see why. It’s hard to empower revenue streams, reinvent customer experience, or launch breakthrough products... View More
Prinova Inc., a leader in developing and delivering innovative software and services within the Customer Communications Management (CCM) market, today announced that Volition Capital, a Boston-based growth... View More
OpenText Corporation, Canada’s largest software company with roughly $2B in global sales, announced it is buying HP Exstream for $315M. Exstream is a market-leading customer communications management... View More
We hear so much discussion about the digital workplace and digital transformation that we’ve made it into some sort of business destination. However, we forget about the bridge called "experience"... View More
It’s this tension between orchestration and execution that I have seen in my travels looking at the digital marketing and sales technology markets—and, for the most part, a glaring hole where... View More
Digital communications have exposed a company to huge fines as well as public embarrassment and customer attrition. These dangers are not new. Traditional paper communications could have had the same effect.... View More
Xerox (NYSE: XRX) announced the names of the new companies that will be created following the completion of its separation into two publicly traded companies. The Business Process Outsourcing company will... View More
Open Text Corporation (NASDAQ: OTEX) (TSX: OTC), a global leader in Enterprise Information Management, announced today that it has entered into a definitive agreement to acquire the Customer Communica
A recent survey on the rapid adoption of Bring Your Own Device (BYOD) policies indicates that nearly 75 percent of companies allow BYOD as a way for employees to check e-mail and complete work outside... View More
GMC Software, a leader in customer communications management, announced today that it was among the select companies that Forrester invited to participate in its report, The Forrester WaveTM: Customer... View More
Hidden in your piles and terabytes of structured and unstructured information is a small portion of data that reveals business trends. The insights derived from this data can deliver true value and be... View More
If you didn’t already know, there is a new sheriff in town within the corporate structure, and it’s the chief information security officer (CISO). If you need proof, look no further than the... View More
Hundreds of senior executives gathered at DSF ‘16 (DOCUMENT Strategy Forum) in Chicago this past May 10-12, 2016 to discuss topics such as customer experiences, digital strategies for communications,... View More
In today’s 24/7 omni-channel world, consumers routinely have anytime, anywhere access to information about the brands, products, and services they’re interested in. It’s this access that... View More
Ask someone about their business processes, and the average worker will describe the activities they undertake. For many, the underlying business process is a hidden entity that keeps the business running.... View More
The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth
